I am a media and design professional with a Master’s degree in Design and over 10 years of experience working in ICT, marketing, and design agencies. In addition to graphic design, photography, and video editing, my core expertise includes digital marketing, user experience design (UX/UI), and user research. I constantly challenge myself in the fast-paced digital landscape to bring the latest insights and cutting-edge perspectives to every project.
Profile
A multimedia designer with a strong passion for visual storytelling, music, and generative AI, combined with a proven track record of leveraging creativity and technology for goal-oriented, impactful marketing communications.
NAME
Pauli A. Hirvonen
DATE & PLACE OF BIRTH
July 26, 1983, Espoo, FINLAND
CONTACT
Skills
Broad multimedia expertise with a strategic approach to delivering results-driven communication. My core strength lies in Design Thinking: the ability to transform complex goals and challenges into clear, functional, and visually engaging solutions.
TOOLS
Adobe products, Figma, Sketch and generative AI
AV-MEDIA
Photo / Video / Animation / Lottie / HTML5 / Web desing / Print media etc.
MARKETING
Online or offline, inbound or outbound, HubSpot & social media content
My credentials
Life is a journey where knowledge and skills are acquired through exploration and by challenging oneself in a rapidly changing environment. Here are some of the most essential achievements on my path towards enhancing design.
WORK EXPERIENCE
Innoverstas Coordinator
Oct. 2018 – Feb. 2024
City of Lappeenranta – Digital Unit of Education, Eduks
Managing and developing the urban innovation workshop, as well as defining guidelines and new operational practices. Guiding groups and individual clients through the design and production phases of various projects, including 3D printing, vinyl printing, and laser cutting.
UX Designer
Oct. 2018 – Feb. 2024
Avidly Agency – Advertising & Inbound Marketing Agency
Graphics design, website layout, UX & UI design, animations & video editing, online & inbound marketing.
AD / UX Designer
Sep. 2016 – Oct. 2018
Nitroid – Advertising & Design Agency
Graphics design, website layout, application concepting & UI design, animations & video editing.
Junior Designer / AD
Jan. 2010 – March 2014
Mediakolmio Oy – Advertising Agency
Magazine layout, website graphics and video content. Graphics design and production for print and digital media, including photography and video production.
Freelancer
May 2006 – Dec. 2007
KymiDesign – Design and Business Agency
Multiple video productions for various municipal projects in Kymenlaakso. Set building and lighting, video shooting, audio recording and editing.
EDUCATION
Tech & AI academy
July 2024 – Dec. 2024
Tech & AI Academy training program – Saranen Consulting
The training covers the basics of modern software development and artificial intelligence, web development, fundamentals of various programming languages, software production processes and version control, as well as secure software development practices.
Master’s degree
June 2014 – June 2016
KyAMK – University of Applied Sciences
Master of Culture and Arts, Degree Programme in Design. Studies with Design Strategies and Analysis, UX & Service Design and International Business Management.
Bachelor’s degree
Aug. 2004 – Dec. 2008
KyAMK – University of Applied Sciences
Bachelor of Culture and Arts, Degree Programme in AV-media. Studies with TV, movie and video production. The degree also included an ERASMUS programme in FAMU (Film and TV school of Academy of Performing Arts in Prague).
Vocational degree
Aug. 1999 – May 2002
Lappeenranta Vocational School
Electronics and Infromation Technology basics. Studies with electronics maintenance, IT installation, programming and automations.